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여수섬진흥원

WIE Content

Main Venue Exhibition Layout

Island Market Pavilion

Harmonious Islands

Sharing the value and future of islands worldwide through pavilions of countries with islands, local governments, and industry-academia-research collaborations

Exhibition Character
Promotion / Exhibition / Sales
Exhibition Area/dt>
1,200㎡ (30m × 40m) / 3m × 3m booths: 51 booths
Exhibition Composition
2 zones, 4 items
Duration
30 minutes / per session

Presentation Overview Table

섬마켓관 연출의 ZONE,아이템,내용,연출매체를 안내합니다.
ZONE Item Content Presentation Medium
ZONE.1Meeting with Island Residents Island Specialty Product Exhibition and Sales Exhibition and sales of island specialty products with a tasting zone, organized through booth zones
  • Display of actual products
Offline On-site Event Discount promotion for local island food products at the venue
  • PDP
  • Foam board panel
ZONE.2Information Sharing Platform Island Specialty Product Promotion Live commerce of island food products with influencer participation
  • Exhibition of actual products
  • live commerce broadcast
Island Specialty Product Experience Cooking demonstrations by star chefs and setup of a global island food experience zone
  • Live demonstration
  • cooking show streaming
  • food experience zone operation

Route Plan

Composition and arrangement as a sharing platform where island residents and visitors can exchange information and engage in communication

ZONE.01 Meeting with Island Residents

Exhibition and sale of island specialty products, along with an offline event on-site

Exhibition Content

섬마켓관 프로그램의 구분, 콘텐츠, 연출매체를 안내합니다.
Category Content Directional Medium
Island Specialty Product Exhibition and Sales Exhibition and sales of island specialty products with a tasting zone, organized through booth zones
  • Display of actual products
Offline On-site Event Discount event for local island food products at the venue
(coupon distribution through a specialty product word puzzle game)
  • PDP
  • Foam board panel

Island Specialty Product Exhibition and Sales On-site Event

  • Island Specialty Product Sales

  • Specialty Product Word Puzzle Event

ZONE.02 Information Sharing Platform

Promotion and experience of island specialty products, along with a space for information exchange between island residents and visitors

Exhibition Content

섬마켓관 프로그램의 구분, 콘텐츠, 연출매체를 안내합니다.
Category Content Directional Medium
Island Specialty Product Promotion Live commerce of local island food products featuring influencers
(Yeosu Market – Bongsan Gejang set meal, seasoned gejang, etc.)
  • Exhibition of actual products
  • live commerce broadcast
Island Specialty Product Experience Cooking demonstrations by star chef Oh Se-deuk (tentative) and creation of a global island food experience zone
  • Live demonstration
  • cooking show broadcast/li>
  • food experience zone operation

Island Specialty Product Experience

  • Island Food Live Commerce

  • Cooking Demonstration Broadcast

  • World Island Food Experience Zone

섬 특산품 체험의 구분,시간,비고를 안내합니다.
Category Time Remarks
Live Commerce 13:00 ~ 14:00 Once a week
World Island Food 15:00 ~ 17:00 Once

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